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Inside LaunchStreet

This innovation podcast will resonate with those that recognize that being more innovative is their ticket to being indispensable and for leaders of all levels under pressure to build a culture of innovation. A blend of insightful interviews, audience questions, spotlights, and an occasional rant, your host Tamara Ghandour brings a fresh perspective to innovation. As the author of Innovation Is Everybody's Business and the creator of the Innovation Quotient Edge assessment, Tamara makes innovation accessible to all of us in this conversational style podcast.
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Now displaying: February, 2020
Feb 25, 2020

In this episode, we showcase Everyday Innovator Kyle Murray, Vice Dean and Professor of Marketing at the Alberta School of Business. He studies human judgment and decision-making, and tools like experimental psychology and behavioral economics to better understand the choices we make.

 

Kyle sheds light on why sometimes innovative ideas can be too far ahead of their time and people aren’t ready for them, as well as how these ideas get put out without the realization that they might be too outlandish for people to accept. We dive into the role of failures in the bigger process of gearing up for success, and the impact that failures can have on individuals within the company pushing for these innovative ideas vs. the company in the long term.

 

We really explore some case studies of innovation that failed and the lessons that can be learned from them, as well as the red flags to look out for in innovation. Sometimes, releasing a product that is not quite right is enough to sound a death knell for it, but we also need a balance between releasing a minimum viable product and settling for good enough. Ultimately, Kyle highlights why it is so important to cultivate a relationship with your customers, and how that allows room for failure and innovation.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Innovation is Everybodys Business: How to Ignite, Scale, and Sustain Innovation for Competitive Edge, by Tamara Ghandour (Pre-Order)

Email Laura: laura@gotolaunchstreet.com

Kyle Murray

Alberta School of Business

Inside Launchstreet Podcast Episode 1803: “Innovation Lessons from the epic Crystal Pepsi Failure with Kyle Murray

Feb 21, 2020

Change can be hard, and it’s not always because we don’t want to change or because we fear it. Our habits and patterns can become so ingrained in us that it’s hard to change. The thing is, when we learn how to embrace it and adopt the right mindset around it, it can be so powerful and move our businesses forward with momentum. Joe Jackman has some great insights to share on the topic.

Joe Jackman is the CEO of Jackman Reinvents, the world’s first and foremost reinvention company, and has recently authored The Reinventionist Mindset: Learning to Love Change, and the Human How of Doing It Brilliantly. As an advisor to consumer brands, retailers, B2B companies, and private equity partners for over 30 years, Joe has helped leaders sharpen their strategy and orchestrate insight-led reinventions of their businesses.

Momentum and motion are fundamental to transformation, a principle that applies even in business. Joe and I dive into the reinventionist mindset — what it is and why it is so important, as well as the five principles that form its foundation: Seek Insight Everywhere, Embrace Uncertainty, Create the Future Now, Obsess the Outcome, Make Momentum Together. Joe shares more about momentum, why strategy is about knowing where you’re going and how to get there, and how to avoid insularity in thinking. Remember — there’s nothing more powerful than a community of like-minded people that believe in the same thing and are moving in the same direction.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Joe Jackman

Joe Jackman on LinkedIn and Instagram

Jackman Reinvents

The Reinventionist Mindset: Learning to Love Change, and the Human How of Doing It Brilliantly, by Joe Jackman

 

Feb 18, 2020

This episode’s question comes from Janet, who is wondering why diversity of thought is important on her team. Beyond that, if you already have a diverse team, how can you be sure you are actually getting all of their diverse perspectives?

Diversity of thinking in our team is the bedrock of innovation. Putting people of different cognitive styles, perspectives, and experiences together helps create an environment where innovation naturally thrives. In fact, innovation is more likely to be implemented when created by a group with diverse mindsets.

However, where we as leaders often stumble is tapping into the diversity of thinking that already exists in your team. The problem usually lies in three areas:

1) People work in silos

2) There is a lack of awareness of how to leverage people beyond their job titles

3) We approach the same people to discuss new ideas

 

I have some strategies that will help us move past these challenges and start maximizing the full potential of your team at the individual, team, and application levels. Remember, it’s not enough to share why diversity is important — we also need to give our teams the tools to take action to tap into it.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Send Tamara Your Questions

Innovation is Everybody's Business: How to Ignite, Scale, and Sustain Innovation for Competitive Edge, by Tamara Ghandour (Pre-order)

Everyday Innovator Style Assessment

Feb 14, 2020

Strategy is great to talk about hypothetically, but we’re taking it a step further to dig into how good (or bad) strategy plays out in real-world case studies. Derrick Kuhn, serial entrepreneur and owner of Brillity Digital, a digital marketing and business strategy company, joins me on the second of this two-part series to continue our deep dive on strategy.

 

When it comes to strategy, the fundamental starting point lies in the diagnosis of the current situation, something that is often missed out in the conversation. Derrick and I explore how we can start rethinking goal-setting using the concept of proximate objectives, and why “strategy” should move from diagnosis to strategy to tactics and an action plan.

 

We deconstruct each of our business strategies and uncover some of the crucial flaws I had in my thinking around strategy, and some of the myths and outdated ways of doing things I was holding on to. Derrick and I come up with a better way of doing my strategy that has already made a difference, and discuss the roles of different people in bringing together diverse perspectives that can ultimately make a significant difference in your company’s success to implement your strategy.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Derrick Kuhn on LinkedIn

Brillity Digital

Good Strategy, Bad Strategy: The Difference and Why it Matters, by Richard P. Rumelt

Rocket Fuel: The One Essential Combination That Will Get You More Of What You Want From Your Business, by Gino Wickman and Mark C. Winters

Inside LaunchStreet Podcast Episode: Myths Around Strategy (Part 1 of 2)

The One Thing, by Gary Keller with Jay Papasan

Innovation Quotient Edge (IQE) Assessment

E-Myth, by Michael Gerber

 

Feb 11, 2020

Strategy — it’s one of those big words that gets thrown around a lot, but everyone has a different idea of what it means. Even more importantly, strategy is something that a lot of us get wrong. Personally and professionally, we often set goals and objectives — a strategy is what helps us get there. The challenge most of us face is that we are approaching strategy in a way that takes us further from our goals and objectives. So where do we begin creating a strategy?

 

Derrick Kuhn, serial entrepreneur and owner of Brillity Digital, a digital marketing and business strategy company, joins me on the first of this two-part series to do a deep dive into strategy. We deconstruct what makes strategy good or bad, and the types of people you need at the head of a strategy to implement it. The thing is, strategy is not about achieving a broad objective. It’s about painting a path forward that has methodology and an action plan that can be identified and prioritized to get to the objective.

 

Missed growth and lost opportunities are the results of bad strategy. Derrick and I explore why it’s so important to take into consideration the dynamics of the marketplace when creating a strategy, and why a strategy that has worked in the past may not be suitable to move forward. Ultimately, we need to diagnose before building strategy; how do we figure out what the right things are to be thinking about? Derrick shares some insight on that, as well as some of the fundamental issues in the business that could optimize and/or hinder its ability to get to the next level.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Derrick Kuhn on LinkedIn

Brillity Digital

Good Strategy/Bad Strategy: The Difference and Why it Matters, by Richard P. Rumelt

Rocket Fuel: The One Essential Combination That Will Get You More Of What You Want From Your Business, by Gino Wickman and Mark C. Winters

Inside LaunchStreet Podcast Episode: “The Primal Mind with Derrick Kuhn (Part 1 of 2)”

Inside LaunchStreet Podcast Episode: “The Primal Mind with Derrick Kuhn (Part 2)”

Audible

Innovation is Everybodys Business: How to Ignite, Scale, and Sustain Innovation for Competitive Edge, by Tamara Ghandour

EOS

Feb 7, 2020

We’re adding in a new format to the podcast to highlight Everyday Innovators like you who are doing phenomenal things in terms of real-world innovation! Innovation is not just something that is reserved for the select, amazing few — it’s about thinking differently about what’s in front of you to create an advantage, and we want to showcase the companies and people who are pushing the envelope in their jobs, industries, and markets.

 

In this episode, we have Sean Richard, Innovation Leader at Schneider Electric, to share with us how his organization has really embraced the idea that innovation is everybody’s business inside the company. At Schneider, innovation can come from the most unlikely of places, from the most unexpected teams. That’s because the culture of innovation is built into the DNA of the company, and is encouraged at all levels, across all teams. It’s how they operate, it’s how they look to the future to stay competitive, and it’s how they surprise and delight their clients, over and over again.

 

Richard shares some examples of innovative ideas that have come forth from unlikely places, and how other members of the team have responded to this. He also explains why at Schneider, winning business is not about lowering prices – it’s about adding value, and how that drives innovation. We also dig into Schneider’s innovation playbook and portal that serve to promote innovation, why a culture of innovation is so important, and how Sean has pushed for a more human-centered approach at Schneider.

 

If you are ready to:

  • get buy-in from key decision-makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

IQE Assessment

Innovation is Everybodys Business: How to Ignite, Scale, and Sustain Innovation for Competitive Edge, by Tamara Ghandour (Pre-Order)

Sean Richard on LinkedIn

Schneider Electric

Feb 4, 2020

Leadership is not just about process and culture, it’s also about you as a leader — how you can achieve your goals and be stronger as a leader for the teams you lead. That’s why Christine Matzen believes that becoming a leader is a journey and leadership is a force you can use to help your business win.

 

Christine Matzen started her career in emergency medical services. In this fast-paced, high-stress environment, she developed strong instincts and cultivated critical leadership skills, as well as a deep respect for people. Today, Christine works with individuals to develop their own leadership style, focusing on honing a strategic mindset that complements their unique skill sets. She helps individuals to become confident leaders who are ready to face any challenge, all the while prioritizing personal fulfillment in their lives.

 

We often think of leadership as tied to a position or a title, but leadership skills are cultivated, learned, and honed over time. Christine shares her insights about how to figure out what skills you are good at and what you need to work on as a leader to become better and the most common misconceptions around what makes a good leader. We also dig into the importance of trust, how to create a “vision of consequence” to help us stay the course to our objectives, and what stops leaders from innovating. She also has some really unique perspectives on defining your own vision and priorities, to avoid letting the world take away your time and your objectives.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Christine Matzen, Oak Street Strategies

Christine Matzen on LinkedIn

Leader: The Journey to Become the Force Your Business Needs to Win,
by Christine Matzen

Dr. JJ Virgin

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