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Innovation Inside LaunchStreet: Leading Innovators | Business Growth | Improve Your Innovation Game

Inside Launch Street is the innovation podcast where we interview top innovators out there shaking things up so YOU can innovate and differentiate and get further, faster in this crazy cluttered world. When you are ready to take your game to the next level, join the thousands of others that are upping their innovation edge on gotoLaunchStreet.com, the top online education, resource and community platform for innovators looking to use innovation to get measurable results.
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Innovation Inside LaunchStreet: Leading Innovators | Business Growth | Improve Your Innovation Game
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Now displaying: June, 2019
Jun 25, 2019

In innovation, there is often a chasm between theory and reality. On paper, the greatest ideas look crazy, but the ones we reward in real life are often those same ones. So how do you move ideas from theory to reality? That’s what Andre Filip, founder of ELA, joins me to talk about on this episode.

 

Andre Filip is the Founder and CEO of ELA (“Everything LA”), a global creative advertising agency headquartered in Los Angeles, and founded in 2004. A creative visionary with more than 15 years of experience, he has led innovative campaigns for HBO, Disney, TikTok, PepsiCo and many more. His passion is moving ideas into action, and helping brands and companies figure out what steps they need to take to get there.

 

Discussing ideas in theory feels really comfortable, but action can be extremely uncomfortable — Andre explains that taking action is never going to get less uncomfortable, you just get used to it. We also dive into what makes friction so important to innovation and how people can question not just the obvious assumptions, but also the underlying status quo to drive innovation. Andre shares more about creating a vibrant and thriving culture in your company. At the end of the day, it’s all about keeping yourself and people around you accountable to the ideal, but also effectively communicating what that ideal and greatness look like. Really, it's the spirit of intense action now, and doing it with everything you've got that’s going to help you achieve your goals.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Sponsor: Brillity Digital Digital Presence Assessment Offer

Andre Filip on LinkedIn

ELA

Man in the Arena Quote

Dollar Shave Club

ToughMudder

 

Jun 18, 2019

Innovation doesn’t just have to be disruptive. Often times, the best innovation comes from thinking differently about what's right in front of you. When faced with a lot of leftover tomatoes, Laurie Nadeau stumbled upon an incredibly innovative (and delicious) use for them.

 

Laurie is the Founder of Smokin Mary Bloody Mary Mix — a thicker, pulpier, smoky Bloody Mary mix, unlike anything you’ve ever tasted. It caters to the discerning consumer who demands flavor and quality with every sip of their drink, and it’s such a fresh and versatile product you can even cook with it!

 

It was a pleasant surprise for Laurie when the Bloody Mary Mix she shared with her friends and family was a huge hit. Yet, as with any business endeavor, it was filled with obstacles and hurdles — Laurie reveals some of the biggest challenges in her business and how she overcame them, as well as some surprising lessons she learned along the way. We also dive into what it is that makes Smokin Mary so innovative, and how it stays ahead of the competition. Laurie also shares some advice: don’t take feedback personally, and always be open to new uses for your product that you may not have imagined.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Sponsor: Brillity Digital Digital Presence Assessment Offer

Laurie Nadeau

Smokin Mary

Smokin' Mary on Trending Today

Total Wine & More

Whole Foods

 

Jun 11, 2019

How do you create a movement and why does that matter so much when you’re trying to ignite change? Today’s world is more fluid and interconnected than ever before, and having a business is no longer a one-way communication with your customer or just a transaction. In order to thrive, you need to be creating cascades. Greg Satell is just the person to share more about movements, cascades, and how that ties in with driving change.

 

Greg Satell is an entrepreneur, author, speaker, and innovation advisor who regularly contributes to publications such as the Harvard Business Review, Forbes, Inc., and Fast Company. In his previous interview, we discussed his book Mapping Innovation, and today, he joins me to talk about his latest book, Cascades: How to Create a Movement that Drives Transformational Change.

 

In businesses today, there is a shift from hierarchies to networks, and that makes it so important to focus on movements and creating cascades. Greg shares some real-life examples of cascades that have happened, as well as how to survive victory — why failure happens so often after a huge success and how to overcome it. We also dive into how values turn into actions and investments, as well as the science and practice of creating (and controlling) cascades and movements.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Sponsor: Brillity Digital Digital Presence Assessment Offer

Free IQE Assessment

Email Tamara

Greg Satell

Digital Tonto

Inside LaunchStreet Podcast Episode: “What To Do To Stay Relevant In The Exploration Age With Greg Satell

Cascades: How to Create a Movement that Drives Transformational Change,
by Greg Satell

Mapping Innovation: A Playbook for Navigating a Disruptive Age, by Greg Satell

Apple

IBM

LOLCats

Zappos

Srđa Popović

Irving Wladawsky-Berger

Louis V. Gerstner Jr.

Crocs

Orange Revolution in Ukraine

Michael Porter

Netflix

Blockbuster

Viacom

 

Jun 4, 2019

In business, we have this idea that we have to leave our personal, emotional, and human side at the door. It’s ‘unprofessional’ to appear human. However, we’re human beings and we make our decisions emotionally! Jeff Chant is here to bust those myths and to show you how to blend both the personal side and the business side of things together.

 

Jeff is the Founder of Magnanimous People Strategies Inc., an organization dedicated to helping its clients re-think their management style and purpose. Jeff is also a keynote speaker and consultant who is able to bridge the gaps between the human condition and strategic business focus.

 

When the workplace is under heavy pressure, it pushes your team into survival mode, which stifles creativity, innovation, and curiosity. Most workplace problems are actually not people problems, but perspective problems. So, if you’re not getting buy-in for your ideas, take a step back and practice a bit of empathy. In fact, sometimes it’s beneficial to flip the script and ask yourself what are you doing that is stopping your team from succeeding. Innovation happens when your team feels really safe at work and they’ve already built trustworthy connections with their colleagues.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Sponsor: Brillity Digital Digital Presence Assessment Offer

Magnanimous

Jeff on LinkedIn

Mark Gober

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