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Innovation Inside LaunchStreet: Leading Innovators | Business Growth | Improve Your Innovation Game

Inside Launch Street is the innovation podcast where we interview top innovators out there shaking things up so YOU can innovate and differentiate and get further, faster in this crazy cluttered world. When you are ready to take your game to the next level, join the thousands of others that are upping their innovation edge on gotoLaunchStreet.com, the top online education, resource and community platform for innovators looking to use innovation to get measurable results.
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Innovation Inside LaunchStreet: Leading Innovators | Business Growth | Improve Your Innovation Game
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Now displaying: April, 2019
Apr 30, 2019

Are you a leader who is still following leadership principles from decades ago? Believe it or not, having an open door policy or treating the star performer on your team the same as the guy who is always late and never hits his sales targets may not be a good thing — for you, your team, and innovation! The dynamics of our teams have changed, but the leadership rules have not. Thankfully, Kevin Kruse recognized the need for new principles to guide leaders, and today we’re digging right into his insights.

 

Kevin is the founder of several successful startups, CEO of LEADx (world’s first executive coach built with IBM Watson AI), and the author of the book Great Leaders Have No Rules: Contrarian Principles to Transform Your Team and Business.

 

Most of the leadership rules we as leaders follow are outdated, antiquated, and sometimes just plain wrong. Kevin shares more about some of the old mindsets that he’s completely turned around, including why you should be crowding your calendar and scheduling every minute of your day, and why you need to close your open door policy and set fixed office hours for your team! He also has some great insights into the importance of understanding your own personality in being a good leader instead of depending on 10 random principles, and how AI can help leaders. Remember: Leadership starts with yourself because you can’t give what you don’t have.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities…

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Sponsor: Brillity Digital Digital Presence Assessment Offer

Kevin Kruse

LeadX

Great Leaders have No Rules: Contrarian Leadership Principles to Transform Your Business and Your Team, by Kevin Kruse

15 Secrets Successful People Know about Time Management, by Kevin Kruse

Leading with the Heart, by Mike Krzyzewski and Donald T. Phillips

John Wooden

Jeff Weiner, CEO of LinkedIn

Bill Gates

Basecamp

Deep Work, by Cal Newport

There are now 5 generations in the workforcecan they work together?” on Fast Company

Free IQE Assessment

 

Apr 23, 2019

It takes a certain kind of person to see opportunities where others see only gaps — the instinctual risk taker. Lucky for men all around the world, Jack Haldrup is one, and when he saw that the marketplace was missing a natural, skin-nourishing soap targeted at men, he stepped up to fill that need.

 

Just over six years ago, Jack founded Dr. Squatch Soap Co., a company that produces healthy, all natural and nourishing hygiene products targeted at the male demographic through funny branding. Today, Dr. Squatch is the top subscription-based soap company in the U.S., with over 150,000 customers and 17,000 subscribers.

 

How did Jack approach a target audience that doesn’t know what they need? In a really crowded category where there is an overwhelming number of competitors, how did Jack position his products to really stand out? The secret is really innovating at different levels, and Jack shares more about his innovations in marketing to capture their target audience at the right moment. He also reveals his approach to growth, competition, and encouraging innovation within his company, and what it takes to maintain that balance between customer feedback and vision in a way that’s innovative yet true to the brand.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities...

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Sponsor: Brillity Digital Digital Presence Assessment Offer

Free IQE Assessment

Jack Haldrup on LinkedIn

Dr. Squatch Soap Co.

4-Hour Work Week, Tim Ferriss

Simple Numbers, Straight Talk, Big Profits, by Greg Crabtree

Dr. Squatch - Natural Soap for Men on YouTube

 

Apr 16, 2019

In today’s fast-paced world, the ability to reinvent or change the trajectory of your business to keep up with change is critical. It’s particularly important when we hit that plateau in business or life cycles, and many of us are struggling with changing marketplaces where we are being squeezed and pushed. Skip Prichard joins me to talk about some of the mistakes that we may be making and how to overcome them.

Skip is an accomplished CEO and a growth strategist with an impressive track record for repositioning and growing struggling companies. He is also the author of The Book of Mistakes, the product of interviewing over 1,000 people and his own experience of being a CEO of several global organizations.

We dive deep into Skip’s book — his motivation for writing it, some of the biggest mistakes people make, and why these nine mistakes are so interconnected. Skip explains the impact of labels in stifling innovation and how great leaders can build a culture within the organization that allows people to do extraordinary things without pulling them back to mediocrity. He also has some great insights about why limitations are really an inquiry into how you can innovate around constraints and some very astute advice for what to do when you find yourself stuck in the wrong lane.

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities...

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Sponsor: Brillity Digital Digital Presence Assessment Offer

Skip Prichard

Skip Prichard on Twitter

Skip Prichard on LinkedIn

The Book of Mistakes: 9 Secrets to Creating a Successful Future, by Skip Prichard

Noah St. John

Apr 9, 2019

Innovation is not always just about creating a totally new product. Sometimes, it can be just finding an unmet need in the marketplace and a way to improve a product that can be a gamechanger. If you’re a parent, you might have experienced the frustration and struggle of packing a nutritious and tasty lunch box for your child. If you’re Matt Cohen, you take that frustration and turn it into a solution for parents across the country.

Matt is the founder of KidFresh, a company that provides a line of better-for-you and tasty kids meals, made with the same high-quality ingredients enjoyed by adults. It’s not just a brand that is centered on better food for kids that they love but also offers a solution for parents that they feel good about.

Competing with Lunchables and other frozen meals at the grocery store is not easy, but KidFresh also had to compete with the inertia of people having to change how they do things. Matt describes how he tackled this and other challenges relating to educating the marketplace and the lessons he learned from trying to shift people’s mindsets. He also shares some of the mistakes he made and learned from, his key for sustained growth (Hint: it’s about gaining and keeping your customers’ trust!) and why social media is revolutionizing marketing is done by giving brands a chance to connect with their consumers.

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities...

Join us on LaunchStreet — gotolaunchstreet.com

 

Mentioned in This Episode:

Sponsor: Brillity Digital Digital Presence Assessment Offer

KidFresh.com

Matt Cohen

Lunchables

Justins - Nut Butters, Nut Butter Cups

Apr 2, 2019

Are you confusing “things that need to get done” with “busywork that makes you feel productive”? How can you use your time better, work smarter to get the right things done, and have more space to be innovative? Ari Meisel has some strategies to help you with less doing, and being more effective!

 

Ari is a self-proclaimed Overwhelmologist, and the founder of Less Doing, where he teaches people how to optimize, automate, and outsource everything in their lives in order to be more effective. His recent book, The Replaceable Founder helps innovators scale what we do, with tools to communicate effectively, manage projects and perfect processes.

 

Get yourself out of the ‘work harder’ trap, and into the ‘work smarter’ habit. Ari explains more about what it means to “do less” and what inspired his passion for it. He shares his three-decisions process: Delete, Deal, Defer, and his criteria for deciding what gets done, and what gets automated or outsourced. Ari also reveals his unique system for ideation — Create, Capture, Sort — and why he believes that constraints are the real life-force of innovation. Tune in to find out the red flags that point to overwhelm, and how you can better manage your email (and the rest of your decisions).

 

If you are ready to:

  • get buy-in from key decision makers on your next big idea

  • be a high-impact, high-value member that ignites change

  • foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities...

Join us on LaunchStreet — gotolaunchstreet.com

Sponsor: Brillity Digital 

How well has your company looked at its online presence? Do you know how well you perform online? Is your site safe? Is it fast enough for mobile devices? Are you missing opportunities? At Brillity Digital, we specialize in digital presence assessments. Visit https://brillitydigital.com/dpa/for more info. 

Mentioned in This Episode:

Ari Meisel, Less Doing

The Replaceable Founder, by Ari Meisel

The Less Doing Podcast

Less Doing Free Online Training

Amazon Echo & Alexa

Trello

Slack

Basecamp

Intercom

Zendesk

IQE Assessment

 

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